Welcome to ForestAgriGreenNudge

Promoting Sustainable Choices in Agriculture and Forestry

Get ready for our 2nd Pan-European Green Nudges Conference in BRUSSELS on May 21st, 2026!

Get ready for our 2nd Pan-European Green Nudges Conference in BRUSSELS on May 21st, 2026! Before you receive the official save the date email from our partner Biosense in the coming days, please find below a few practical details and reminders: Location: Copa-Cogeca, Rue de Trèves 61, 1040 Brussels, Belgium Draft Agenda: A full-day event (from 9:30 AM to 4:30 PM), including one coffee break and lunch. The final agenda will be shared ahead of the event.
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At ForestAgriGreenNudge, we believe that small changes can lead to big impacts. Using insights from behavioral science, our project aims to guide decision-makers towards more sustainable practices in farming and forestry through the use of “Green Nudge”—subtle, positive interventions that reshape decision-making environments.

Our approach begins with a comprehensive review of existing initiatives using Green Nudges, followed by an in-depth assessment of their effectiveness and ethical integrity. We then field-test these nudges to identify the most successful ones, which are further refined and tailored based on feedback from stakeholders along the entire value chain.

The culmination of our efforts is the iNUDGE Academy, an online tool designed to support policymakers, farmers, foresters, retailers, and wholesalers. This resource provides practical guidelines, implementation strategies, and risk assessments for integrating nudges into everyday practices, helping drive the shift towards sustainability.

Pre-registration form